How to Grow a YouTube Channel: Step by Step

How to Grow a YouTube Channel: Step by Step

Before an individual starts to make money on YouTube, they have to grow their YouTube channel first, and it is also advisable that they think about the strategies for becoming a YouTuber. Because becoming a YouTuber is a great way to succeed in the money-making industry, and someday you will become very rich. But there are examples of big YouTubers who have made a lot of money with their videos. These people don’t just start making money on day one; instead, they plan ahead, and the plans help them reach their goals. So, in this article, I’ll talk about the strategies that these well-known content creators have used to do well on their YouTube channels and the steps they’ve taken to grow their YouTube channels.

Moreover,  video creation is just half the fight. Additionally, you must arrange them where your audience may readily find them. Knowing how to build a YouTube channel is important for getting started on your path since YouTube is the most widely used website for uploading videos. Two clicks to upload and publish a video are insufficient. In order to make sure that your channel represents your company in the best possible way, you must also be familiar with the inner workings of the YouTube platform.

Remember that I said earlier that everything you need to know about starting a YouTube channel will be covered in this article? Whether you establish a personal YouTube account or a channel for your business, if you do not plan well, your channel will be irrelevant. Let’s begin!

You need to create an account first.

However, to create an account, you need to visit YouTube.com and log into your Google account to get started. This simple initial step will put you on the correct path. You must have an active email address that is directly connected to your YouTube account in order to create an account. This first forces you to choose a choice: Is this a personal or professional YouTube account? Your choice of email address will depend on your answer. You should consider the goal of your YouTube page before creating your account. Consider the following inquiries:

What kinds of videos are you planning to publish?

Who do you want to be among your subscribers?

Which presentation style would you prefer?

You may use your own email to set up a YouTube account for yourself. Use your workplace email to set up a YouTube account. You’ll see that your channel is already online once you visit YouTube.com and log in with your email. In order to access your dashboard and customize the channel for your company, click the Customize Channel option.

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This gets you ready for the subsequent phases, which centre on developing your channel and making sure it’s crafted and organized to suit your account’s requirements. You may submit videos, edit your channel banner, add YouTube tags, and access your YouTube statistics on the channel page.

Change the description and channel name.

It’s time to build a channel for your personal or professional account once you’ve created your account. The channel name has to be changed in the first place to something that more accurately describes the site’s content. By taking this step, you can be sure that anyone who is searching for your company or organization name will be able to locate your channel. Click Basic Info in the top menu to begin going. The name and description of your channel may now be changed.

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Add your logo and profile picture.

The branding of your page should therefore be your primary concern in order to effectively showcase your company or personal account. Three important branding pictures must be uploaded: a photo, a banner, and a watermark for a video. You want your YouTube channel to further represent your brand.

Therefore, if you want the same message across all of your digital assets, this step is crucial. Channels with high-quality photos for the image, the banner, and the watermark are more likely to attract passive visitors.

A captivating banner or profile photo will draw them in, and they may decide to remain and view some of your films. To submit these pictures, choose the “Branding” link from the navigation menu at the top of the page. You must provide a crisp, high-quality logo that is less than 4 MB in size and at least 9898 pixels in size. A PNG file for upload is advised.

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How to design a YouTube channel logo

Consider the image or logo you want to use to represent your channel. In addition to any website that shows your video, it will also show up in any comments you submit. Use programs like Adobe Photoshop or Illustrator to start creating. You can hire a designer using a site like Canva if you don’t want to do the design yourself.

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How to Make Art for Your YouTube Channel

Your header picture is another vital component of your YouTube channel. Consider how you might expand on the theme of the image you picked for your profile picture and establish your brand when choosing your banner photo. You might use a picture or a graphic you created yourself to help promote your company. This image will be shown above your profile photo on your page. The image must have a minimum resolution of 2048 x 1152 pixels and be no larger than 6 MB.

How to create an icon for a YouTube channel

An element of your logo that represents your brand is your icon. Think carefully about the kind of symbol you want to use as your video watermark. Each of your videos will have a watermark in the corner. You may use the same one as your profile photo, but ideally, it should be different. Your viewers will be able to recognize which films are exclusively yours with the help of a watermark. The watermark makes it easier to maintain uniformity across various movies and links them to your account. Your YouTube account’s success depends on these pictures. You can make your channel a focal point for your brand or company by giving it a name.

Post your videos online

Finally, it’s time to submit your first video. The “primary event” on your YouTube page is this. Your audience will only visit your site if it has interesting video material, after all. Fortunately, uploading a movie is a straightforward and quick process.

First, save your video clip to a spot on your computer that is convenient for access. This might be on your desktop, in your Documents folder, or even in your Downloads. The fact that you can easily access it is significant. Return to your channel and choose the “create” button located in the bottom-right corner of the screen. A screen asking you to choose the file you wish to upload will display once you click the “Create” button.

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To locate the video file you just saved to your computer, click Choose Files or Upload Videos. The file will then begin to automatically upload to YouTube. The upload portion of the procedure is simple and quick. Post-upload procedures, including optimization, are essential.

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Make your videos more effective

If no one can locate your video, what good is it to post it? When uploading videos to YouTube, you must make sure that your videos stand out and are easy to find among the billions of minutes already there. Making sure that your videos are correctly categorized is an important step in ensuring that they appear when a user enters a relevant term into the YouTube search engine.

You should put in the work to make sure you rank well on YouTube, much as SEO specialists spend time attempting to rank on Google. Remember that after Google, YouTube is the second-largest search engine worldwide (which also owns YouTube). To ensure that your target audience can discover you, utilize the appropriate keywords in your title, description, and tags. Otherwise, you won’t show up in the listings early enough.

All your efforts in filming, editing, and creating the video would have been in vain if you didn’t execute this crucial step. Navigate to the next upload screen step to begin the optimization procedure. You’ll see a screen asking you to provide the title, description, and thumbnail as the uploading process progresses.

Your title and description must include the keywords you are targeting. The two most valuable areas are those two. You may utilize a variety of software applications that are designed specifically for YouTube SEO.

For instance, two YouTube-specific tools, VidIQ and TubeBuddy, may assist you in determining the best keywords to target for your particular style of video. You may also use the standard Ahrefs. Your approach to creating video content may be impacted by these technologies. You could come across some relevant phrases and tags that you can utilize as ideas for your next video.

The channel’s SEO can be improved using Vidiq, which will help draw in more viewers. This may be achieved by researching well-liked keywords using Vidiq and then including those keywords in the titles, descriptions, and tags of the channel.

The metrics and progress of the channel may also be monitored using Vidiq. The channel’s content and strategy may be adjusted using this data, and it can also be made sure that it is on pace to achieve its growth objectives.

VidiQ Tutorial: How to Use VidIQ to get More Views & Improve YouTube SEO


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What is the price to launch a YouTube channel?

Launching a YouTube channel is free, so making a new account and adding videos doesn’t cost anything. But if you want to make high-quality content for your channel, you may need to buy equipment and software, or even hire talent or a crew. Here are some of the costs that you may incur when starting a YouTube channel:

Equipment: To create high-quality videos, you may need a camera, a microphone, lighting equipment, and a computer with video editing software. The cost of this equipment can range from a few hundred to several thousand dollars.

Software: Video editing software such as Adobe Premiere Pro or Final Cut Pro can be expensive, although there are also free or lower-cost options available.

Internet and Hosting: To upload videos to YouTube, you will need a reliable internet connection. Also, if you want to make money from your videos, you have to turn on ads, which means you have to meet certain requirements, like having at least 1,000 subscribers and 4,000 watch hours in the last 12 months.

Other expenses: Depending on the type of content you produce, you may need to spend money on props, costumes, or location rentals.

In general, depending on what you want to do and how you want to do it, the cost of starting a YouTube channel can vary greatly. Therefore, you can begin with basic tools and gradually upgrade as your channel grows and you start to put things in order.

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Last but not least, I’ve done a good job of explaining the step-by-step process for growing a YouTube channel that can be easily monetized. However, this will only work if you put all the ideas I’ve given you to use and then get together in large groups to reach your goal.